Diogo Veríssimo is an Oxford Martin Fellow focusing on the design and evaluation of behaviour change interventions to tackle the demand for illegal wildlife products. His research interest are at the intersection of social marketing and conservation science, with a strong focus on understanding human motivations and influencing human behaviour towards more sustainable outcomes. Diogo has a PhD in Biodiversity Management from the School of Anthropology and Conservation, University of Kent, UK, where he researched the use of marketing principles for community-based conservation and for fundraising for biodiversity conservation.
Diogo’s most recent outreach project is called Lost & Found and tells the inspirational stories of species once thought to be gone forever but eventually rediscovered.
Listen to a podcast that Diogo was a guest speaker on: ‘How the social sciences can help conservationists save species’ (podcast).